The HousingWire Insider’s Award recognizes the “go-to” team members – the professionals that their companies turn to with their most important or challenging projects because their contributions and hard work lead to superior results. Winners are selected by HousingWire’s editorial board based on their contributions over the last 12 months.

“John is a reflection of Pendo’s core values — he is forward thinking and always looking to improve the process in a way that benefits our clients and partners,” said Mike Peck, Pendo co-founder. “Like Pendo, he’s that reliable partner who ensures things run the way they’re supposed to while taking on new challenges as needed. He exemplifies who we are as a company.”

John Whitlow, VP of Operations + Technology

When Pendo wanted to focus on cutting turn times and increasing client satisfaction, Whitlow created an appraisal review system that identified issues that would otherwise have delayed turn times by one day or more. He also created an appraiser recruiting tool that quickly identified the appraisers best suited to work with specific wholesalers. This not only saved time, but also enhanced relationships with clients and appraisers.

Whitlow, who has been with Pendo for five years, also oversaw the development of its client scorecard program—a major differentiator for the company. Whitlow conceptualized and created the custom dashboard and performance report that is distributed monthly to Pendo’s clients.

In addition, he leads Pendo’s client success team. Under his guidance, the team focuses on providing consistently high client and partner service levels, which has had a significant impact on the company’s revenue and profits.

Learn more about HousingWire and the Insider’s Award.